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By popular demand
15% off everything — extended until Sunday
You step out of the shower on a hot July evening, reach for the towel, and… your skin still feels tight. Not quite clean. A little like it’s wearing a film you can’t rinse off. Sound familiar?
That feeling isn’t in your head — and it isn’t your soap. It’s your water. So before you spend another summer fighting it, let’s clear up three things about warm-weather skin that almost everyone gets wrong — then let’s talk about the sale we’ve just extended to help you do something about it.
❌ Myth 1: “Dry skin is a winter problem.”
✅ Truth: Summer can be worse. Warm skin loses moisture up to twice as fast — a skin-temperature rise of just 7–8°C can double the rate of water your skin loses to the air. The season that feels the most hydrating is quietly one of the most drying.
❌ Myth 2: “Just drink more water and you’re sorted.”
✅ Truth: Staying hydrated helps — but your skin also meets water from the outside every single day, in the shower. If that water is full of chlorine and hard-water minerals, you’re fighting a losing battle from the top down, no matter how many glasses you drink.
❌ Myth 3: “A shower gets you clean — end of story.”
✅ Truth: Chlorine is added to keep tap water safe, not soft. It does its job on the way to your tap, then strips the natural oils that keep skin supple and hair shiny. Filter it out first, and “clean” starts to feel a whole lot better.
By popular demand
15% off everything — now on until Sunday
Thought you’d missed out on the 15% off sale? You didn’t. Our Summer Skincare Sale was such a hit that we’ve given it a few extra days — so if you meant to treat your skin and never quite got round to it, this is your second chance. Everything is still 15% off, right through to the end of Sunday.
Filters, cartridges, accessories — the whole store. One code, no exclusions. After Sunday, it’s gone.
Here’s the thing about summer: it’s the hardest season on your skin, and the easiest one to put off doing anything about. Sun, sea salt, chlorinated pools, sweat and SPF all leave skin drier and hair less fresh — and the chlorine and hard-water minerals in your daily shower quietly strip moisture on top of all that.
💡 Did you know?
Warm skin loses moisture up to twice as fast — a skin-temperature rise of just 7–8°C can double the rate of water your skin loses to the air. The hotter the weekend, the harder your skin is working just to stay hydrated. A filtered shower is one of the simplest ways to give it a hand.
A PureShowers filter fits onto your existing shower in minutes and reduces chlorine and common impurities before they reach your skin and hair — for cleaner-feeling showers, softer skin and fresher, shinier hair. Fit one this weekend and you could feel the difference by your very next shower.
Three filters, three kinds of shopper. Find yourself below — prices show the current price, then what you pay once your 15% code is in.
*First figure is the current on-site price; the price in orange is what you pay after applying code SUMMER-15PC at checkout.
If your filter’s already fitted, here’s the insider tip: cartridges are in the sale too. Think about your last heatwave — more showers, longer showers, everyone rinsing off twice a day. Your cartridge is doing overtime right now and will run down faster than it does in winter.
So rather than paying full price for a replacement in a few weeks, grab a spare at 15% off while the sale’s on. Future-you, mid-August, will be very pleased.
Ends Sunday · use code
SUMMER-15PC
15% off everything · free UK delivery over £29 · 100% satisfaction guarantee
Winter you will thank summer you for sorting this out now. Bust the myths, pick your filter (or restock your cartridges), and give your skin the simplest upgrade in your routine — before the clock runs out on Sunday.
*Cartridge life depends on usage and the water quality in your area.